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Question: What do you mean by socio-cultural environment?
Answer: A set of beliefs, customs, practices and behavior that exists within a population. International companies often include an examination of the socio-cultural environment prior to entering their target markets.A sociocultural environment is a population, and it is described with special attention paid to social and cultural factors. It includes cultural norms, demographic information and religious information. The term is common in business.
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Marketing Environment Interview Questions & Answers -
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Question:
What do you mean by socio-cultural environment?
Answer:
A set of beliefs, customs, practices and behavior that exists within a population. International companies often include an examination of the socio-cultural environment prior to entering their target markets.A sociocultural environment is a population, and it is described with special attention paid to social and cultural factors. It includes cultural norms, demographic information and religious information. The term is common in business. Source: CoolInterview.com
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