Muller has established a 40% share of the UK yogurt market since its launch in 1987. What kind of gr - 1. Diversification 2. Product development 3. Market development 4. Market penetration Answer: Market penetration - Strategic Marketing Interview Questions and Answers

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Question: Muller has established a 40% share of the UK yogurt market since its launch in 1987. What kind of growth strategy did they use?

Answer: 1. Diversification
2. Product development
3. Market development
4. Market penetration

Answer: Market penetration

Category	Strategic Marketing Interview Questions & Answers - Exam Mode / Learning Mode
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Question: Muller has established a 40% share of the UK yogurt market since its launch in 1987. What kind of growth strategy did they use?

Answer:

1. Diversification
2. Product development
3. Market development
4. Market penetration

Answer: Market penetration Source: CoolInterview.com

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